Is it just me or does the App store on the iPhone disappoint? Every time I use it I find it extremely difficult to find what I’m after. It seems that the idea of a stripped down App store for the iPhone platform is fundamentally self defeating for Apple. I look for apps when I am using my iPhone. I don’t look for Apps when I’m at my laptop (My laptop doesn’t use apps!), so it seems bizarre that the functionality of the iPhone App store is stripped right back from the one online. Apparently if I am looking on an iPhone for apps then I am only iterested in what is in the top 25 or what is being featured by Apple. Apple likes to tell us that there are 100s of thousands of Apps on the store but i only get to find out about the ones that everyone else buys, which limits the range to alarm clocks, simple games and expensive Grand Theft Auto type £5 revenue fests. Come on, there has to be more out there than this? I want Apple to have another go at this interface. I want the following:
- I want to be suggested apps that friends of mine have bought.
- People that downloaded this, downloaded this too.
- I want to know what apps people in my city use.
- I want to say what my job is and have apps suggested to me.
- I want to subscribe to App alerts that tell me when a new app has been released that might interest me.
- I want it to show me more.
- I want Genius to work better. It just seems to suggest apps based on the fact I have one other app like it.
I want…. I want…… iWant.





WhatTheFont for iPhone
42 days, 17 hours and 20 seconds. A conservative estimate of the amount of time I’ve wasted over the years hunting high and low, trying to identify a specific font.
No longer. A dream.